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Tourism influencer marketing strategy: how social media creators are reshaping destination promotion
Tourism marketing has shifted dramatically over the past decade, and social media influencers are now at the heart of that change. What was once dominated by brochures, travel agents, and traditional advertising has evolved into a fast-moving, digital-first ecosystem where content creators shape how people discover and choose destinations.
By 2023, around 75% of travelers were influenced by social media when making travel decisions, and nearly half selected destinations th
3 days ago6 min read


Colour as a tourism marketing strategy: how colour attracts visitors
Colour is one of the simplest and most powerful tools in tourism marketing. Before a visitor reads a brochure, compares prices, or books a flight, they often react to an image. Bright streets, pastel houses, and bold urban art can capture attention in seconds. In a world driven by visual platforms and short attention spans, colour has become a strategic asset.
Destinations across the globe are now leaning into colour as a defining feature of their brand. From entire towns
4 days ago5 min read


Brisbane infrastructure projects: tracking the top 10 shaping the city’s future (2026 update)
Brisbane is undergoing one of the most significant urban transformations in its history. Once considered Australia’s quieter third city behind Sydney and Melbourne, the Queensland capital is now experiencing a powerful wave of investment in transport, tourism, entertainment, and urban renewal infrastructure.
With a metropolitan population approaching three million and projected to grow significantly in the coming decades, Brisbane is investing heavily to ensure the city re
Mar 158 min read


Creating a Tourist-Friendly City Center
Creating a tourist-friendly city center is one of the most powerful ways to activate economic growth, attract investment, and improve quality of life. When designed well, a city center becomes more than a collection of buildings and streets. It becomes an experience. It becomes a place where visitors want to stay longer, spend more, and return again.
A vibrant downtown supports small businesses, boosts hospitality and retail sales, increases property values, and creates jo
Feb 126 min read


The Economic Benefits of Rural Cycle Paths: How can it drive rural growth?
Rural cycle paths are no longer just recreational assets. They are increasingly recognised as powerful economic infrastructure that can revitalise small towns, strengthen regional economies, and deliver strong returns on public investment. Across many countries, rural cycling routes have helped attract visitors, support local businesses, create jobs, and improve health and environmental outcomes. When designed and managed well, rural cycle paths can generate economic value th
Jan 177 min read


Edge Computing and AI Opportunities: How Edge AI will Transform the Digital Economy
Edge computing and artificial intelligence are coming together in a way that is reshaping how digital systems work in the real world. This shift, often called Edge AI, moves intelligence away from distant cloud data centers and places it directly into devices, machines, and local environments where data is created. As we move into 2026, the opportunities created by edge computing and AI are becoming practical, measurable, and commercially meaningful.
Instead of relying on
Jan 117 min read


The Economic Value of Unique Accommodation in Tourism
Unique accommodation has become one of the most powerful drivers of tourism growth in recent years. Travelers are no longer just looking for a place to sleep. They are actively seeking experiences that feel authentic, memorable, and closely connected to local culture and nature. As a result, demand has grown rapidly for boutique hotels, heritage conversions, themed stays, short-term rentals, and nature-based accommodation such as treehouses and eco-lodges.
This shift is mo
Jan 37 min read


How to create a vibrant city with live street music
A truly vibrant city with live street music does not appear by accident. It grows when towns, councils, and communities actively support the musicians who bring colour, sound, and life into public spaces. When performers feel welcome, safe, and valued, they not only create great street experiences but also become ambassadors for the places they visit.
Street music has the power to lift a quiet street, strengthen local pride, support small businesses, and create memorable m
Nov 22, 20255 min read


What Are the Top Ten Infrastructure Projects in Sydney?
Sydney is in the midst of a major transformation, with a host of large-scale infrastructure projects under way that will reshape how people live, work and move around. These infrastructure projects Sydney are critical not only for moving people and freight, but for sustaining population growth, boosting economic productivity and enhancing the liveability of Australia’s largest city.
In this article we will review the top ten infrastructure projects Sydney currently drivin
Nov 9, 20255 min read


Which Cities Will Be Most Impacted by AI?
Artificial intelligence is changing how we work, live, and learn—fast. But not all cities will feel these changes the same way. Some places will boom as AI-powered industries grow and new high-skill jobs appear. Other cities may face big challenges as automation replaces routine and service-based roles.
This article unpacks which cities will be most impacted by AI, why some regions are more vulnerable, and what people and governments can do to prepare. We will explore glob
Oct 30, 20255 min read


Urban Design by Walking Around: Creating Cities That Work for People
Urban design by “walking around” is exactly what it sounds like — understanding and shaping cities by experiencing them on foot. It’s about seeing the world at street level, noticing how people move, how spaces feel, and how design influences daily life.
Rather than relying only on maps, models, or data, this approach encourages designers and planners to go outside, walk the streets, and look closely. How safe does it feel to cross that road? Is there shade on a hot day? A
Oct 13, 20255 min read


What are the Major Urban Development Projects in Perth
Perth is changing fast. From waterfront regeneration to new campuses, towers, and major infrastructure, it’s clear the city is reinventing itself. These urban development projects will shape how people live, work, move, and connect in Perth over the next decade.
Understanding these large-scale developments matters not just for planners and developers, but for residents, businesses, and community groups too. Which projects are really going ahead? What will they bring — more
Oct 1, 20255 min read


Re-imagining Stadium Economics: Designing Multi-Use, Multi-Revenue Venues for the Future
Multi-use stadium design to lock in sustainable economic benefits
Stadiums are no longer just places to watch sport. Around the world, the most successful and sustainable venues are being transformed into vibrant hubs that serve their communities every day, not just on matchdays. In the face of rising costs, changing fan expectations, and shifting urban priorities, the future of stadiums lies in innovation, multi-functionality, and mixed-use integration.
Aug 2, 20254 min read


Reimagining embassies and trade offices as national brand showcases
A new era for diplomacy and trade promotion
Traditionally, embassies and consulates have served as the official outposts of a nation’s foreign policy—handling visas, diplomacy, and consular support. Trade offices too have had clearly defined roles focused on commercial links and business development. But in today’s globally connected, brand-driven world, there is an opportunity to rethink these outposts as dynamic spaces to build a stronger national image, boost exports, a
Jul 29, 20255 min read


Dual-purpose military engineering: boosting defence and building nations
Maximising civilian use cases from military engineering assets
Governments around the world are under increasing pressure to boost defence spending. From geopolitical tensions with Russia and China to pressure from key allies like the United States, many developed nations are preparing for a more uncertain future. But there's a smart way to increase military budgets that also benefits the economy: by investing in dual-use engineering capabilities within the armed forces.
Jul 18, 20254 min read


How Iconic Buildings Boost Local Economies and Shape Cities
Iconic buildings do more than catch your eye. They help shape the future of cities by attracting investment, tourism, and community pride. From the Eiffel Tower to the Sydney Opera House, these famous landmarks are not just impressive structures—they are engines of economic opportunity.
This article explores how iconic architecture can boost urban life, support local economies, and define city identity. We'll also take a closer look at why these buildings matter and how t
Jul 7, 20256 min read


How Mega Projects Are Reshaping Our Planet
How mega projects are reshaping our planet
Around the world, governments and private investors are launching huge infrastructure projects that aim to reshape how we live, travel, and work. These projects aren’t just big in size—they come with huge budgets, cutting-edge technology, and long-term ambitions for sustainability, economic growth, and global collaboration.
In this updated list, we bring together insights from several sources to highlight the top 10 biggest inf
Jun 26, 20254 min read


How to build a digital twin for urban planning: five essential steps
What are the five steps to build a digital twin for urban planning?
The development of a digital twin involves careful planning, phased implementation, and cross-functional collaboration. Here’s a step-by-step guide tailored for city governments and urban planners.
Jun 20, 20253 min read


Why Brisbane is emerging as Australia's next tech powerhouse and global innovation hub
Why Brisbane deserves your attention
When people think of global tech hotspots, they might first picture Silicon Valley, Singapore, or Tel Aviv. But increasingly, eyes are turning to Brisbane. With momentum building across startups, advanced manufacturing, and quantum computing, Queensland’s capital is quietly—but rapidly—shaping up as a serious contender in the next wave of global technology development.
The city is riding a wave of post-pandemic growth, capitalising o
Jun 20, 20254 min read


Why mobile phone data is essential for managing events and event centres
Modern events and public venues operate in an environment where expectations are high, risks are real, and the margin for error is shrinking. Whether it’s a one-off music festival or a large shopping centre welcoming thousands each day, failing to understand how people move, behave, and react within these spaces can lead to operational chaos, safety risks, and missed commercial opportunities.
The solution is already in our hands—literally. Mobile phones, carried by nearly
Jun 18, 20254 min read
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